Campaign Toolkit

Resources For a Successful Workplace Campaign

On this page, you'll find all kinds of material and information to help you run a fun and successful United Way workplace campaign.From information about what we do, to event ideas, posters and communication templates - it's all right here for you to download.

Please feel free to contact our office if you need help at any time or if you're having trouble downloading any items. We're happy to help.

Campaign Guides

The Campaign Guide will help you understand your role as a Champion and provide a potential framework for your campaign. The Guide to Promotions, Incentives and Special Events will give you some ideas for special events and how to make them great. The MORE Event Ideas booklet has tons of ideas for special events with varying time and difficulty levels. Pick the ones that will work best for your team!

go to files & forms


Campaign posters are a great visual asset to your campaign and the thermometer is a fun way to keep track of your progress. The posters will open as PDF documents and will print on legal-size or ledger-size paper. For customized versions with your company logo, please contact our office.

go to files & forms

Communication Templates

It's important to stay in touch with your co-workers during your campaign. These Word templates are suggestions of what sorts of communications to send out and when. Feel free to customize them and really make them your own! Don't forget to hit F11 to jump to the next field to fill in.

go to files & forms


Videos are a great way to get your co-workers involved because they will be able to see some of the things their donations are making possible. Check out our YouTube channel (UnitedWayLethy) to see 2014's "My Dream for Lethbridge" video, featuring some of our friends from the community and 2015's "Together... We are possibility."

United Way's YouTube Channel

Social Media

When you connect with us on social media, you'll hear about upcoming events, volunteer opportunities, challenges our community is facing, interesting facts and much more. You can also send us photos and updates throughout your campaign to see them posted on our Facebook, Twitter and Instagram feeds!

Pledge Forms

An essential part of your campaign. You can easily download and email a pledge form to your co-workers and they can easily choose the giving option that works best for them. You can even fill them in electronically, save a copy for yourself and then print copies or email them straight to us.

Raffle License Request

A license is required to legally run a raffle or 50/50 draw in the province of Alberta. Complete the Raffle License Request form and United Way can apply for one on your behalf.